how business ethics applied in our society?

Ethics means a standard for us (businessmen in this context) to know what we have to do or not. Actually, we all know what ethics means but we may not be able to describe definition of ethics perfectly. When we see one case, we can decide it's ethical or unethical directly.

Ethics is more than just common, or normative, standards of behaviour. Ethics also include honestly, fairness, and justice
Ethics consist of those unwritten rules we have developed for our interaction with each other.
It means interaction that happens between one group and the others is different. and of course, definition of ethics in a society not always has a same perseption with the other. It can be different, for example when we say that someone has acted unethical in our society. It not means people in the other society have a same thought, too. Maybe, it is just a normal case and not be problem to them. but generally, ethics in one society is not too different from the other. For examples use a mobile when someone drive a car not be a problem in our society,but in the united states it's be a problem.

Business ethic that happens in our society for examples when tsunami occured in Aceh. In that time telecomunication in Aceh had been disconected and Telkom solve the problem soon.
Vice President of Public and Marketing Communication of TELKOM, Muhammad Awaluddin said that based on the report of TELKOM DIVRE I Sumatra, the went out telephone status caused by flood in Aceh and North Sumatra reached into about 5.800 SST. He also said that the service was intentionally being off as the energy ration and RK (rumah kabel) were soaked. “We had asked to our field partners in evacuated location to provide free-pulse public telephone service both for local and long distance call,” he continued.
Flood occurred in Aceh and North Sumatra, according to Awaluddin, was a big disaster. Responding to the disaster, all of the TELKOM management and commissioners delivered its deep condolences. “We keep monitoring both condition and situation of Telkom network over there while trying to take an immediate recovery action for if another damage may occur,” he stated. Throngs of worried relatives have lined up at Jakarta’s Soekarno-Hatta airport to try and secure flights to Padang, the capital of West Sumatra province and the city worst hit by Wednesday’s 7.6 earthquake, so they can check on their loved ones. TELKOM will build immediately optical fibre backbone in eastern territory of Indonesia donation from Flexy subscribes of the victims of the earthquake continuously coming west Sumatra’s 7,9 SR earthquake. TELKOM again distributed Rp 500 million aid telecommunications facilities in west Sumatera mostly recovered telecommunication network in west Sumatera relatively normal.
TELKOM has developed their business ethics with this condition, and make their customer feel that TELKOM care to them.
And other case that happen in Padang shows unethical condition. When earthquake occured in Padang, many people in other province went to Padang to visit their family. But flights fully booked, many are jostling just to get their names placed on waiting lists.
One of the passangers complain about this.
“I have waited since 4 a.m. I should get a ticket, I will buy it at any price,” Apri told the Jakarta Globe on Thursday morning while he lined up at the Lion Air ticket office.
Staff members from Garuda Indonesia confirmed that all Thursday flights, even for 4 p.m. departure, were already fully booked, and that people should join a long waiting list if they want to get a seat to Padang. While Mandala Airlines only has one flight to Padang at 2 p.m., all seats are booked.As the demand for flights increase, the price of tickets also skyrocketed. Apri said that on normal days, he could get a ticket from Jakarta to Padang for only Rp 350,000 ($35) but now he would have to pay Rp 1,269,000 on Lion Air.s the demand for flights increase, the price of tickets also skyrocketed. Apri said that on normal days, he could get a ticket from Jakarta to Padang for only Rp 350,000 ($35) but now he would have to pay Rp 1,269,000 on Lion
“I just don’t care about the money, I just want to go home,” he said.
In this condition, many people may makes theirself to be able to buy this ticket,eventhough the price is very expensive. But in other side many people not be able to buy this ticket too,like one passenger,Leon Agustin,said ,"that's not fair.When we have problem,flights take advantage of this.I want go to Padang,not to holiday, but pick my mom up. My plan is bring all of my family to Medan,because my family’s house in Padang is had broken”And he very regret with this accident.